A trusted enterprise software company with over 300,000 customers worldwide was at a crossroads. Their platform, which helps organizations gather and analyze critical customer feedback, had grown far beyond its original mission. The company had expanded to include...
There’s been a lot of gloom and doom about GenAI in the media lately — so it was delightful to speak with Declan Dunn, someone who’s highly optimistic (yet still pragmatic) about all things AI. In fact, Declan’s outlook is so sunny, it’s right there in his show name:...
I recently sat down (virtually, at least) with Jason Resnick for his podcast, Live in the Feast. Though our conversation began on the topic of “ideal customers,” it quickly blossomed into an exploration of customer relationships and what to do when things...
I do a lot of podcast interviews — but rarely do I get the chance to talk about what I believe is one of the most important aspects of business: growth. Recently I had the pleasure of being interviewed by Ramli John from Growth Marketing Today — and growth...
In September, I had the unique opportunity to speak at Shine Bootcamp in Vancouver. Shine is an organization dedicated to getting more women speaking on the stage at technology and business conferences — and their mission was a living, breathing thing that weekend....
This spring, I had the pleasure of talking with Bob Roark on the Business Leaders Podcast. Listen in for a conversation about goal-focused content marketing, bridging the gap between tech businesses and their audiences, and why writers should put their egos aside and...
