Recently, I had the pleasure of joining Meg Casebolt and Jessica Lackey on the Aggressively Human podcast to talk about one of the biggest challenges facing marketers today: the deterioration of customer trust. I’ve spent my career helping B2B tech companies...
In my second conversation with Jordan Koene for the Voices of Search podcast, we talk about how content creators often feel torn between writing for people and optimizing for search engines. This tension creates challenges — but there are also opportunities for...
In my first conversation with Jorgan Koene for the Voices of Search podcast, we talk about two subjects that rarely go together (but, in my opinion, should always go together): storytelling and SEO. Algorithms get smarter by the day. SEO content can’t just be about...
My conversation with David Shriner-Cahn on the Smashing the Plateau podcast began with a step back in time to when I worked in corporate technology marketing — and ended with a lesson in human connection. In this episode, we talk about: How to leverage storytelling to...
Recently, I had the privilege of speaking with Rochelle Moulton on her excellent Soloist Women podcast. Our conversation delved into the evolving role of generative AI in strategic communication. As we navigate this new digital era, I’ve observed how AI can both...
In November, I had the honor of speaking at the UCCSLead Leadership Conference held at the University of Colorado at Colorado Springs. This annual conference brings together current and aspiring leaders to discuss new opportunities and innovations in leadership. The...
