Content on Demand
Editorial content and campaign copy packages
from the conversion experts at Horizon Peak Consulting.
⚡️ Get a small one-off project done quickly
without going through procurement.
⚡️ Experience our high-quality content
and effortless service before committing
to a bigger engagement.
You have half the marketing team you used to have — but you’re still responsible for the same KPIs. You need a strategic, seasoned copywriter in your back pocket so you can keep getting campaigns out the door … but your procurement team has sent you a cease and desist.
YOU are why we created Content on Demand.
You shouldn’t have to send out generic, poorly written copy to your customers just because your team’s budget is squeezed. All the demand gen and content marketing packages on this page are priced under $5,000 — with no lengthy proposal process.
You have half the marketing team you used to have — but you’re still responsible for the same KPIs. You need a strategic, seasoned copywriter in your back pocket so you can keep getting campaigns out the door … but your procurement team has sent you a cease and desist.
YOU are why we created Content on Demand.
You shouldn’t have to send out generic, poorly written copy to your customers just because your team’s budget is squeezed. All the demand gen and content marketing packages on this page are priced under $5,000 — with no lengthy proposal process.
How it works
- Fill out the form for the copy you want.
- Place your order.
- Get the best quality, human-relationship-building copy you’ve ever seen — within 10 business days.
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5-EMAIL PACK
Description:
You’ve got your campaign planned out — but the emails won’t write themselves! And how those emails are written will directly impact the success of your campaign.
It’s time to call in an conversion content expert who can write like the wind.
The 5-email pack includes copy for 5 individual (aka “blast”) emails to drive demand, promote campaigns, nurture leads, or book more meetings for sales teams.
Learn more and place your order
EMAIL SEQUENCE
Description:
Nurturing leads with an email sequence is a tried-and-true demand-gen tactic … but you can do so much more than take up space in your audience’s inbox when you have a skilled copywriter on the job.
Get better results from your email sequence and build better relationships with prospects and customers with conversion content.
The Email Sequence Pack includes 5 emails for a nurture sequence to drive demand, promote campaigns, nurture leads, or book more meetings for sales teams.
LANDING PAGE
Description:
Where your leads land makes all the difference in whether or not they’ll engage with your marketing campaign.
Improve the odds that your landing page will get results with expertly written conversion content.
The Landing Page Pack includes copy for one standard-length landing page (up to 500 words), plus a hero banner (if applicable) and registration form copy to turn visitors into qualified leads.
WEBINAR PROMOTION PACK
Description:
You’ve got a hot new webinar coming out and it’s time to get the word out. Make those words work their hardest with a copywriter who specializes in high-performance conversion content.
The Webinar Promotion Pack includes copy for:
- 1 webinar registration landing page (up to 500 words)
- 5 marketing emails (2 invitations, 1 reminder, 1 follow-up for attendees, and 1 follow-up for no-shows)
- 1 social media post
LEAD GENERATION SUPPORT PACK
Description:
What’s a marketing campaign without well-coordinated copy for the landing page and emails? Deleted before it’s read.
We make sure your campaign is a well-oiled machine — not a friction factory — with high-performance conversion content.
The Lead Gen Support Pack includes copy for:
- 1 landing page (up to 500 words, including hero banner if applicable), plus registration form copy to turn visitors into qualified leads
- 3 emails
CASE STUDY
Description:
Your customer got outstanding results with your solution — so shout it from the rooftops with a case study!
A case study from Horizon Peak turns the spotlight on your happy customer while giving new leads a taste of what they can expect when they buy your solution.
The Case Study Pack includes up to 1,500 words of sizzling hot copy designed to convert.
WHITE PAPER
Description:
You have a high-end, complex or technical solution that you want to get into the hands of high-level decision makers.
You need high-value content that converts. You need a white paper from Horizon Peak.
Jessica Mehring literally wrote the book on white papers (Google it). With a White Paper Pack, you’ll get up to 2,500 words of well-researched copy that’ll knock your lead’s socks off.
We got 2,550 registrations for the webinar, 780 live attendees and 77 live questions. Thanks for your exceptional work on the email invites, Horizon Peak!
Leah Walling
Senior Manager, Global Demand Generation at SurveyMonkey
Horizon Peak recently helped us plan an email campaign to re-engage cold leads. The campaign not only revived a lapsed opportunity, it also led to the customer DOUBLING the subscription and the number of seats they had originally wanted. Jessica and her team always deliver stellar work, but this result is even more than we hoped for!
Stephanie Webber
Marketing lead, revVana
I’m really grateful for Horizon Peak’s Content on Demand service. Sometimes we’re just way too close to our own “stuff” to be able to be objective. The new landing page was so well researched and turned around quickly, so we can test it and see results faster. Thank you so much for the attention to detail and bringing in all of the conversion elements we were missing.
Nathalie Lussier
Founder, AccessAlly
About Horizon Peak Consulting
Jessica Mehring founded Horizon Peak Consulting in 2013 to bring the human touch to technology marketing. We believe that your copy and content should build the relationship between your company and your customers.
We’ve proudly worked with some of the scrappiest startups and some of the biggest global technology brands to help them engage customers, elevate their brand, and convert more leads. Here’s what some of our clients have to say about working with us …
Jessica came highly recommended — but of course, it’s always interesting when you bring someone new on board to work on your projects. I was thrilled to find that she was quick to respond, enthusiastic, and had an uncanny ability to grasp and tackle complex projects. Especially since my team digitally supports an abundance of SAP products and initiatives!
Olivia Romalis
Digital marketing content specialist at SAP
Jessica has helped us dramatically improve the results of our email nurture programs and quickly boost our webinar registration rates — but there have been even more benefits from our work together that I didn’t expect. My team now has copy that demand gen, product marketing, and our CMO love. We’ve gained a reputation for delivering high quality, high performing work — our stakeholders trust us, so they no longer feel they have to review every bit of copy. Jessica is scientific in her approach, easy to work with, and she quickly grasps our products and messaging. Working with her and her team continues to be an amazing experience.
Director, Global Campaigns
Enterprise data management software company
Our industry is complex and highly technical, and we were hesitant to work with a content writer with no stormwater management expertise. But Jessica and Horizon Peak came highly recommended, and she put our worries to rest during our first conversation.
Recently Jessica has helped us produce two excellent case studies. Her ability to clearly and succinctly tell our clients’ stories is impressive. She grasped the challenges and solutions quickly, and wrote about the technical concepts with incredible accuracy. Plus, she pulled some really exciting soundbites for us to use from the interviews she did with our clients. Thank you for your help, Horizon Peak!
An absolutely killer content creator, Jessica has mastered the art of long form. She’s not just a great writer. (But, yeah, she is that.) She’s also extraordinarily good at making complex subjects relatable, which is why her work in the tech space is second to none. Hire her. I do.
Joanna Wiebe
Co-Founder, Copy Hackers and Airstory
To say Jessica is a talented copywriter would be an understatement. She is awesome. With Jessica’s help, our blog posts and e-books are regularly hitting the first page of Google Search, and our email list is growing steadily.
Not only are we seeing amazing results from the content she writes for us, but I don’t have to spend my precious time editing her work or checking in on her. Her writing is impeccable, and she never misses a deadline. Plus, she brings knowledge and ideas to the table that we would have never thought of — this is what you want in a copywriter. As a busy business owner and founder, this has been such a relief.
President and Co-founder, Axero
Jess is the most persuasive technical copy writer on the planet. Within the first 30 days, we could directly attribute $27,000 in new revenue to leads that came from the content she helped us write. She has a deep knowledge of the IT industry and can take our jargon, technical speak and rough diamond ideas and polish the whole lot up into something that our audience actually enjoys reading. She’s changed the content marketing game for our SaaS business — and best of all, she made it easy and fun.
[As for the new onboarding email sequence she helped us write,] our open rates used to drop right off from 31% for the first email down to as low as 7% open rate near the end of the series. Now our open rate is really consistent with almost no drop off over the core 7 emails. And the click-through rate has tripled! Not to mention, we experienced a 32% surge in self-service revenue after we implemented the new email series.
Millie Blackwell
President and Co-founder, Showcase Workshop