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A trusted partner highly recommended Jessica and her team at Horizon Peak, and when I found out they had strategic marketing experience in my more technical niche, I was all in.
Before I started working with Jessica, I had a lot of doubts in our marketing execution. I felt like we were coming up short before we even began. Now I’m so much clearer on our ideal customer, how they think, what’s important to them, and what they really want from us — and we have a strategic marketing plan that I’m 100% confident in. Our new marketing plan just FEELS so much better to me!
Jessica always meets me where I’m at — whether I’m feeling confident about something or entirely unsure — and gets me where I’m trying to go. She’s a total pro who understands the importance of strategy and that it’s meaningless without meticulous execution. I’d recommend Horizon Peak to other leaders in a heartbeat.
CEO, Syte Consulting Group
Jessica came highly recommended — but of course, it’s always interesting when you bring someone new on board to work on your projects. I was thrilled to find that she was quick to respond, enthusiastic, and had an uncanny ability to grasp and tackle complex projects. Especially since my team digitally supports an abundance of SAP products and initiatives!
SAP, Digital marketing content specialist
An absolutely killer content creator, Jessica has mastered the art of long form. She’s not just a great writer. (But, yeah, she is that.) She’s also extraordinarily good at making complex subjects relatable, which is why her work in the tech space is second to none. Hire her. I do.
Co-Founder, Copy Hackers and Airstory
Jess is the most persuasive technical copy writer on the planet. Within the first 30 days, we could directly attribute $27,000 in new revenue to leads that came from the content she helped us write. She has a deep knowledge of the IT industry and can take our jargon, technical speak and rough diamond ideas and polish the whole lot up into something that our audience actually enjoys reading. She’s changed the content marketing game for our SaaS business — and best of all, she made it easy and fun.
[As for the new onboarding email sequence she helped us write,] our open rates used to drop right off from 31% for the first email down to as low as 7% open rate near the end of the series. Now our open rate is really consistent with almost no drop off over the core 7 emails. And the click-through rate has tripled! Not to mention, we experienced a 32% surge in self-service revenue after we implemented the new email series.
Not only are we seeing amazing results from the content she writes for us, but I don’t have to spend my precious time editing her work or checking in on her. Her writing is impeccable, and she never misses a deadline. Plus, she brings knowledge and ideas to the table that we would have never thought of — this is what you want in a copywriter. As a busy business owner and founder, this has been such a relief.
Recently Jessica has helped us produce two excellent case studies. Her ability to clearly and succinctly tell our clients’ stories is impressive. She grasped the challenges and solutions quickly, and wrote about the technical concepts with incredible accuracy. Plus, she pulled some really exciting soundbites for us to use from the interviews she did with our clients. Thank you for your help, Horizon Peak!
Though I expected Jessica to be a high-caliber consultant and writer, I was happy to discover she and her team have a solid beginning-to-end process as well. But after first working with her on a white paper project, what made the biggest impression on me were three things: 1) the enthusiasm with which she approached the rather complex subject, 2) her transparency and communication, and 3) the research she and her team did to make the white paper as in-depth and authoritative as possible. Our (large and very particular) client was thrilled with the results!