When the world went on lockdown due to COVID-19, there was an explosion in the use of video conferencing services such as Zoom. Sure, there are a LOT of benefits to video conferencing. Zero commuting time. Business on top, PJs on the bottom. You can meet with people...
When my baby girl was born last year, we ordered a popular smart sock to give us peace of mind at night while she slept. About six months after we began using it, the battery started to malfunction. It wasn’t holding a charge long enough to get through the...
Chances are you’ve heard a fundamental truth in business: People prefer to do business with people they know, like and trust. I would argue that for B2B businesses, trust is the most important factor in that maxim. It’s one thing to say this, though, and quite another...
Quality content and SEO are like Sonny and Cher … bacon and eggs … hugs and kisses. They complement each other. In fact, they are better together. Just like Harry is better with Meghan and peanut butter is better with chocolate (admit it!) — SEO works...
In-Memory Database Market to See Massive Growth by 2025 Massive Growth in Big Data IT Spending in Financial Sector Market 2020-2027 Massive Increasing Demand of Operational Database Management System Market by 2027 These are the kinds of headlines hitting my inbox...
A few of my clients have recently had great success with LinkedIn advertising — specifically sponsored content and sponsored InMail. Before they engaged me for help, they were all writing the ad campaigns themselves. And they were doing a good job. They didn’t reach...
