Free Resources
Rise above the competition with more effective event marketing emails. In this tip sheet, you’ll find Horizon Peak’s best practices for writing emails that attract and engage event attendees.
Increase your lead scores, build relationship with your audience, and launch your campaigns quickly and confidently with these demand-gen email tips.
Throwing content spaghetti at the wall to see what sticks is never a good marketing strategy. Use this infographic as a thinking tool with your team to plan your topics around where your audience is in the awareness spectrum, so you can deliver content that meets them right where they are.
Latest Blogs
How to Convert More SaaS Freemium Users to Paying Customers
A freemium model is still a winning strategy for many SaaS companies — if they can convert free users into paying customers. Follow this 4-step process for higher conversion rates.
Thoughts on Robots and Vulnerability in Content
Somewhere along the way, business and robots became correlated. A case for writing for humans.
Planning for Email Success: Your Email Sequence Delivery Schedule
What is the right cadence for a drip email sequence or lead nurture campaign? Here’s a starting point for your planning — and a new way of looking at how often you send emails.