Horizon Peak Blog
Content Types: Infographics
Data is persuasive stuff. It lends authority to the marketing content you write, increases your (and your company’s) credibility as an expert, and can even convert skeptics into believers. But data can also be boring. Enter: infographics.
8 Different Content Types to Expand Your Marketing Horizons
If your marketing content only caters to a narrow portion of your target audience, you’re missing out on a lot of opportunities to engage. And you’re setting yourself up for minimal foot traffic that isn’t enough to keep your doors open.
5 Big B2B Technology Marketing Mistakes — and How to Fix Them
List of top five mistakes that B2B marketers should stop making NOW to see a greater return on their marketing efforts.
How to Re-engage Your Email Subscribers
Cleaning up and re-engaging your email list can make a HUGE difference in the results you’re getting from your email marketing program. Read advice from 24 experts.
You Are Hereby Released from Thinking About Your Audience’s Short Attention Span
Your audience’s short attention span has no relation to the length of your content. Give the reader value every step, and they’ll keep reading — and act.
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Jessica came highly recommended — but of course, it’s always interesting when you bring someone new on board to work on your projects. I was thrilled to find that she was quick to respond, enthusiastic, and had an uncanny ability to grasp and tackle complex projects. Especially since my team digitally supports an abundance of SAP products and initiatives!
Olivia Romalis
Digital marketing content specialist at SAP
