Horizon Peak Blog
Getting real about white papers on the AI Optimist Podcast
How beautifully human white papers can help combat the “tsunami of AI content crap” that is floating around on the internet.
Winning white papers: A conversation with Sarah Panus of the Marketing With Empathy® Podcast
Talking white papers on the Marketing With Empathy podcast (and how to use storytelling to make your white paper relatable and memorable).
Reimagining how we use AI, with Declan Dunn of the AI Optimist Podcast
This deep conversation with Declan Dunn fits in beautifully with some of my graduate communication research on why and how people use generative AI.
What’s working now: Content marketing for software companies
The most effective content marketing tactics software companies are leveraging today to tell their story, connect with customers and bring in more sales.
Jessica Mehring at UCCS Multiliteracy Center
UCCS Multiliteracy Center Date: Friday December 1, 2023 Speaking topic overview: Claiming the role of guide in the hero’s journey As consultants, our instinct is to be the hero — to come to the student’s rescue. But our greater calling is to be the mentor or guide....
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Jessica came highly recommended — but of course, it’s always interesting when you bring someone new on board to work on your projects. I was thrilled to find that she was quick to respond, enthusiastic, and had an uncanny ability to grasp and tackle complex projects. Especially since my team digitally supports an abundance of SAP products and initiatives!
Olivia Romalis
Digital marketing content specialist at SAP
